Portfolio

360° Intelligent Public Transportation Management Platform

Client

Mercedes-Benz

Project Type
Creative Direction
Industry
Tech
Year
2023

About the Project

This is an end-to-end management platform designed for urban public transportation networks.

It fulfills all operational needs of the urban transportation network with a 360-degree approach.

Operators can transition to operations with native cloud provider support without investing in technical personnel and IT infrastructure, as per demand.

Runs on a computer mounted in the vehicle. Compatible with Windows and Linux (Ubuntu / Debian / Pardus) operating systems.

General Features

01

Passenger Information Display (Indoor)

Real-time weather, news, and currency information broadcast on LCD / LED screens inside the bus. Publishing active route and stop list.
02

Audio Announcements

Voice announcement support for the current stop and active route through the vehicle’s sound system, both inside and outside.
03

Fleet Management

Central tracking of all buses via GPS.
04

Passenger Information (Exterior)

All features of LED signs located on the front, side, and rear of the bus can be managed remotely.
05

Route Changing

06

Vehicle Departure Time Display

06

Publishing Defined Messages

07

Signage Firmware Update

08

Message Publishing Without Need for Firmware Update

09

Smart ORER Table

Central management of the ORER table, vehicle and driver assignments. The route signs of the relevant vehicle are automatically updated.
10

Multi-Functional Central Management System

Provides information/operation opportunity to users like drivers/supervisors/technicians in the field through a mobile-compatible web interface with a system having different roles and authorities.
11

Indoor Broadcasting Flow Management

Creation of broadcast flows consisting of videos or static images, publishable based on route, vehicle, or fleet.
12

Location-Based Content Publishing

Content can be broadcast while passing through certain areas based on GPS data using geofencing methods. E.g., metro transfer information video.
13

Panic Button / Fire Sensor Integration

Instant notification to the center of signals like panic buttons, fire sensors producing analog signals inside the vehicle.
14

Passenger Counting Feature

Instant tracking of embarking and disembarking passenger statistics based on location/stop through passenger counting sensors.
15

Announcements

Feature to stop audio/visual content in cases of emergency or break announcements.
16

Camera Management

Management of IP-based vehicle cameras, remote connection feature.
17

High Security Features

Secure two-way data transfer with HTTPS SSL Encryption between server and client.
18

Second Screen

Support for a second screen for driver operations.
19

Remote Management

Automatic content update features in the garage over WI-FI. Instant remote management of advertising content.
20

Collection of Vehicle Technical Data

Sensor data provided by the bus manufacturer via the CANBUS protocol is recorded on the vehicle computer. Data collected from the WIFI network set up in the garage is automatically transmitted to the center during vehicle rest hours.
21

Vehicle Technical Data Threshold Value Alarms

Detection of potential vehicle malfunctions before they occur, based on threshold values defined according to CANBUS-based data. Informing relevant parties (driver/supervisor/technician/subcontractor, etc.) about upcoming operations such as periodic maintenance and tire changes depending on the distance traveled by the vehicle.
22

Big Data Analysis

Driver driving analysis, failure preventive detections can be made via compatible native big data platforms.
23

Smart Data Line Usage

Communicates over 4.5G and WIFI. Large size data transfers such as content uploading, vehicle technical information are done over WIFI, providing operational capability without high communication costs.
24

Cloud-Based Infrastructure

Remotely manageable infrastructure with modern cloud infrastructure.
25

Native Cloud Support

Operation opportunity without infrastructure and technical personnel investment with a native cloud provider compatible infrastructure.
26

Minimum Management Effort

Dramatically reduces maintenance operations with a system designed with an out-of-box and zero-configuration approach.
27

Corporate Customization

Application architecture that can be custom designed for the institution.
28

Automatic Scheduling

Route changes, screen designs can be pre-scheduled.
29

API Support

Integration opportunity with other systems with modern Rest API architecture.
30

Smart Stop Support

Optionally, the system can also operate as a Smart Stop. Stop information can be provided through LED / LCD / Audio. (Voice announcements of approaching vehicles, stop ad management, etc.)

The Problem

360-Degree Smart Public Transport Management Platform is the complexity of data management and system integration. The platform’s extensive features, such as real-time passenger information, fleet management, location-based content publishing, and big data analysis, require handling vast amounts of data from various sources. This complexity could lead to challenges in data synchronization, accuracy, and timely updating. Moreover, the integration of multiple systems (GPS, CANBUS protocol, IP-based cameras, and native cloud services) increases the risk of compatibility issues and operational inefficiencies. Ensuring seamless integration and effective data management is crucial to maintain the reliability and efficiency of the platform, especially in a dynamic urban transportation environment.

Additionally, the platform’s reliance on advanced technologies like geofencing, real-time data transfer, and cloud-based infrastructure demands robust technical support and regular maintenance. The integration with native cloud services and the need for constant updates and security measures to protect sensitive data and ensure uninterrupted service further complicate the system’s operation. These aspects require a highly skilled technical team and continuous investment in technology upgrades, posing challenges in terms of resource allocation and long-term sustainability.

Solution

01

Advanced Data Integration and Skilled Technical Support

The solution to address data management and system integration complexities in the Smart Public Transport Management Platform involves implementing advanced data integration tools and ensuring skilled technical support. Utilizing state-of-the-art data integration software that can handle large volumes of data from various sources and formats is essential. This software should enable real-time data processing and synchronization, ensuring accuracy and timeliness in passenger information and fleet management. Additionally, establishing a dedicated technical team skilled in managing complex IT infrastructures is crucial. This team would be responsible for regularly updating the system, integrating new technologies, and promptly addressing any compatibility or operational issues.
02

Robust Security and Regular Maintenance

Given the reliance on advanced technologies and cloud-based services, the platform must have robust security protocols to protect sensitive data. Implementing stringent cybersecurity measures, including encrypted data transmission and regular security audits, is vital. Regular system maintenance is also necessary to ensure the platform operates efficiently and securely. Scheduled maintenance routines should include software updates, hardware checks, and performance optimization to prevent system downtime and ensure service continuity.
03

Resource Allocation and Sustainability Planning

Effective resource allocation and long-term sustainability planning are key to overcoming challenges in technical support and technology upgrades. Allocating sufficient financial and human resources to manage and maintain the platform is crucial. Additionally, developing a long-term sustainability plan that includes continuous investment in technology upgrades and training for technical staff ensures the platform remains up-to-date and operates efficiently in the evolving urban transportation landscape.
04

Continuous Training and Skill Development

Continuous training and skill development for the technical team are essential to keep pace with the latest technological advancements. Regular training programs on new technologies, system integration techniques, and cybersecurity best practices would empower the technical team to manage the platform effectively. This proactive approach to skill development ensures the team can handle emerging challenges and adapt to new technologies, maintaining the platform’s reliability and efficiency.

Ready to take the first step towards creating something amazing?

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